A Nordic lifestyle brand

Built on the spirit of adventure and love for the outdoors inspired by the Nordic nature

With a mission to design awesome apparel



The idea for Breathe in the World originates in the passion for the outdoors and the endless thirst to experience and explore. We want you to be able to express this specific lifestyle, your lifestyle, in a bold and awesome way.

The brand is simply built on the idea of simple design, bold and inspiring texts and natural color that catches your eye right away. Why make it more complicated?

We also like social media



Breathe in the World was founded in 2016 by Jimmy Wallster, a life enthusiast, skier and hobby photographer with an endless thirst to create stuff. The inspiration comes from his home country of Sweden with it’s jungle like forests and hidden lakes mixed with the surreal nature of Iceland, where he resides and works out of today.


“Let’s not make it more complicated than it has to be”


Premium Products

We only work with trusted suppliers that can assure quality every time in clothing, printing and shipping. We use trusted brands as American Apparel, Gildan, Bella+ and Anvil.

Print Quality

All printing on clothing is done with DTG (Direct to Garment) technology using Brother GT 381 machines and items are processed individually for your order. This assures high quality and speedy production of each product.